Vegan beauty care is taking the world by storm, and we approve. People deserve the option to be able to wear make-up to lift their confidence levels without having to introduce any hidden harmful chemicals into their systems. They should also be entitled to purchase makeup without having to negatively impact the lives of wildlife and the environment. This year has seen a step up in the demand for vegan, environment-friendly makeup, with The Body Shop recently expanding their skincare range with the introduction of yoghurt-based body butters, and vegan brands such as Now, available in high street stores such as Maui, Urban Veda and Isle of Paradise at Boots nationwide.
From pared back to bold statement looks, Dutch make up artist Nat van Zee has an intuitive flair for creating healthy, glowing skin with beautiful impact. Passionate about holistic beauty Nat sources the cleanest natural and organic brands merging them with the latest fashion trends.
Having learned from makeup industry leaders Pat McGrath, Val Garland and Dick Page during a decade of fashion shows in Paris, New York and London, she has since worked with the likes of Vogue, i-D, Style, Harpers Bazaar, Vivienne Westwood, Net-a-Porter, Nike and Selfridges. And Cara, Poppy Delevingne, Karlie Kloss and Mark Ronson are amongst her celebrity clients.
She has also spoken at cosmetic launches for Topshop, and Ilia Beauty, before researching and testing natural and organic beauty brands from around the world since 2012. In 2017 she launched www.vanzeebeauty.com, showcasing the cleanest beauty must-haves with beauty tutorials and expert tips. In collaboration with a team of creatives Nat diligently casts, art directs and produces still and video content.
We applaud her success in the movement to make vegan make-up mainstream, and hope you enjoy reading her inspiring #WomenWeSalute2018 answers as much as we did!
What do you envisage to be the biggest environmental challenge of 2018?
We need new materials that are a durable, affordable and stylish alternative for plastic make up packaging. Sadly current bio plastics have stability issues and only work with an in-house collection scheme, not typically within budget of niche ethical brands. I’d love to know if consumers are committed to replace plastic with more sustainable packaging. Cardboard and wooden pencils are an affordable option but it does show wear and tear easily. Metal packaging is often a beautiful alternative at a higher cost. Bamboo is strong, ecological and has a very distinct ‘green’ look. Most of the time these products still have components that are plastic, like inner tubes to keep the product formulation intact, so it is a compromise. For examples see my article 'How to go plastic free in beauty’. I’d love to hear peoples thoughts!
What is your top piece of advice for young female entrepreneurs in the green industries?
Surround yourself by mentors who can guide you and help you to where you want to go. Create a vision board of what you want to achieve. Ask for help and partner with people that have that vital skillset that you don’t master. There will always be an endless list of things to do. But remember to take time to nourish yourself with things that make your heart sing. Nobody will be served by you burning out. Life is short, be kind and enjoy all the beauty around you.
Finally, which woman, friend, family or famous, has inspired you most?
I am blessed to have many inspiring people around me who help me learn and grow. As a public figure I really like Arianna Huffington, especially in her message of her book ‘Thrive’ in which she eloquently describes the 12 steps required to achieve ‘a successful life’ which includes compassion, volunteering, looking at our world in positive wonder and the importance of a weekly digital detox. I love her suggestion to live your life by how you want to be remembered when you die. I follow her on LinkedIn and love the heartfelt advice how to tackle the tribulations of our modern life.