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8
March 2005
Real Nappy Week 2005 date announced It’s official – this year’s Real Nappy Week will run from 20-26 June 2005. Funded by WRAP (the Waste & Resources Action Programme) through its Real Nappy Campaign, Real Nappy Week 2005 has been identified as a key event in a national calendar of activity. It will be co-ordinated by Women’s Environmental Network (WEN) and the Real Nappy Campaign to deliver a fun and informative schedule of national, regional and local activities. The aim is to engage with parents nationwide to help them make an informed choice about real nappies and single-use disposables. In the run up to the event, the Real Nappy Campaign will continue to raise national awareness of real nappies through a programme of shopping centre roadshows and presence at the Baby Shows at Olympia, Birmingham NEC and Glasgow SECC, as well as a national and regional education and media relations campaign. For further details on Real Nappy Week 2005, visit www.realnappycampaign.com or call the Real Nappy Helpline on 0845 850 0606. ENDS Notes to Editors: 1. Real Nappy Week 2005 (20-26 June 2005) is funded by WRAP (the Waste & Resources Action Programme) and co-ordinated by Women’s Environmental Network (WEN) and the Real Nappy Campaign. The aim is to engage with parents nationwide to help them make an informed choice about real nappies and single-use disposables. The Real Nappy Campaign will deliver a national educational programme of activity to raise awareness of washable real nappies, which will be supported throughout the week by regional and local activities across the UK co-ordinated by WEN. For more information on Real Nappy Week visit www.realnappycampaign.com 2. WRAP (the Waste & Resources Action Programme) is a major UK programme established to promote resource efficiency. Its particular focus is on creating stable and efficient markets for recycled materials and products and removing the barriers to waste minimisation, re-use and recycling. 3. A not-for-profit company in the private sector, WRAP is backed by substantial Government funding from Defra, DTI and the devolved administrations in Scotland, Wales and Northern Ireland. 4. WRAP has laid down targets across twelve programmes. Nine are focused on market development, and comprise six material streams (Paper, Plastics, Glass, Wood, Organics and Aggregates) and three generic areas (Business & Finance, Procurement, and Regional Market Development). Three further programmes relate to the wider resource efficiency remit – Collections, Communications and Awareness, and Waste Minimisation. 5. Part of WRAP’s Waste Minimisation work, the Real Nappy Campaign is an element of the Real Nappy Programme, which is focused on helping parents to make an informed choice about nappies and increasing the visibility of real nappies. Its targets are to convert an additional 155,000 households to real nappy use, and in the process divert 35,000 tonnes per annum of disposable nappy waste from landfill. 6. Women’s Environmental Network (WEN) is a registered charity which campaigns on issues which link women, health and the environment. WEN initiated Real Nappy Week in 1992 and has co-ordinated the week in its current form since 2000. Other current issues that WEN address include food, chemicals and the environmental impacts of disposable sanitary and continence protection products. 7.
Information on all of WRAP’s activities is available at www.wrap.org.uk
and details of its Recycle Now campaign can be found at www.recyclenow.com.
For more information on WEN go to www.wen.org.uk Julie Parry, Head of PR and Communications
at WRAP Elizabeth Hartigan or Liz Sutton, Women’s
Environmental Network, 020 7481 9004 |
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