24
January 2006
Campaign’s
growth to be celebrated in 10th anniversary Real Nappy Week
The phenomenal
growth of Real Nappy Week is to be celebrated with hundreds of events
across the UK and abroad during the 10th anniversary Week from 24-30 April
2006.
From its birth around a mum’s kitchen table ten years ago, Real
Nappy Week has become a firm fixture on the calendar and an international
event with hundreds of activities across the UK, Ireland and as far afield
as New Zealand and Mexico.
Support has grown year on year: from 157 organisations in 2001, to nearly
700 in 2005 – over 80% of all UK local authorities – and hundreds
of other organisations, companies and MPs. Last year there were almost
500 events in 65 counties to raise awareness about the range of real nappies,
laundry services and support available to parents.
Real nappies have come so far since the first Real Nappy Week in 1996,
that they’re not just an eco and economic option but a fashionable
lifestyle choice. Day-Glo colours, leopardskin prints, organic and unbleached
fabrics, snug fitted styles and easy-to-use Velcro or popper fastenings
are all evidence of how the growing real nappy industry is responding
to the diverse demands of parents. Real nappy fashion shows are expected
to feature among the week’s events, as well as ‘nappuccino’
coffee mornings, nappy giveaways and free trials, competitions and road
shows.
Cloth nappies save waste and with a sensible washing routine, parents
can significantly reduce their environmental impact. With nearly eight
million disposable nappies thrown away in the UK every day, local authorities
recognise how real nappies help reduce household waste.
Real Nappy Week is co-ordinated by Women’s Environmental Network
(WEN) and sponsored by WRAP (the Waste & Resources Action Programme)
through its Real Nappy Campaign. To find out how you can celebrate Real
Nappy Week’s 10th anniversary, visit www.wen.org.uk
or call 020 7481 9004. Details of activities this year will be available
on www.wen.org.uk from 13 March 2006.
ENDS
For more media information visit www.wen.org.uk
or call Liz Sutton or Biba Hartigan on 020 7481 9004.
Notes
to Editors
Women’s
Environmental Network (WEN) is a registered charity that campaigns
on issues which link women, health and the environment. WEN has been involved
in Real Nappy Week since its inception and has coordinated the week in
its current form since 2000. Other current issues include food, toxic
chemicals and the environmental impacts of disposable sanitary and continence
protection.
Cost
Home laundered nappies could save parents around £500 on the cost
of keeping a baby in nappies. You can buy all the nappies and waterproof
covers you need for your baby's nappy wearing life on the high street
for under £50, about the cost of nine weeks’ of disposables.
Health
Disposable nappies are made of superabsorbent chemicals, paper pulp and
plastics, while real nappies are mostly made of natural fabrics. Organic
cotton and hemp nappies and organic wool waterproof covers are available
at a reasonable cost.
Waste
Nearly three billion nappies are thrown away in the UK every year. Most
(90%) end up in landfill.
Nearly eight million nappies are thrown away every day in the UK. We do
not know how long it takes for the plastics in disposable nappies to decompose
but it could take hundreds of years.
WRAP
(the Waste & Resources Action Programme) is a major UK programme
established to promote resource efficiency. Its particular focus is on
creating stable and efficient markets for recycled materials and products
and removing the barriers to waste minimisation, reuse and recycling.
A not-for-profit company, WRAP is backed by substantial government funding
from Defra and the devolved administrations in Scotland, Wales and Northern
Ireland.
WRAP is currently running fifteen programmes. Twelve relate to market
development, comprising nine material streams (paper, plastics, glass,
wood, organics, aggregates, tyres, batteries and plasterboard) and three
generic areas (business & finance, procurement, and regional market
development). Three further programmes relate to the wider resource efficiency
remit - collections, communications and awareness, and waste minimisation.
Part of WRAP’s waste minimisation work, the Real Nappy Campaign
is an element of the Real Nappy Programme, which is focused on helping
parents to make an informed choice about nappies and increasing the visibility
of real nappies. Its targets are to convert an additional 155,000 households
to real nappy use, and in the process divert 35,000 tonnes per annum of
disposable nappy waste from landfill.
More information on all of WRAP’s programmes can be found at www.wrap.org.uk
The
Scottish Waste Awareness Group (SWAG) works in partnership with
WRAP and the Scottish Real Nappy Network (SRNN) to deliver the Real Nappy
Campaign in Scotland. The real nappy programme in Scotland is funded by
the Scottish Executive. SWAG was established in 2000 to change public
attitudes and behaviour towards domestic waste in Scotland. The Waste
Aware Scotland campaign, developed after 18 months of both qualitative
and quantitative research, has been adopted and is being used by all 32
Scottish local authorities. The campaign also receives cross-sector support
from the Scottish Executive, the Convention Of Scottish Local Authorities,
the Chartered Institution of Wastes Management, the Scottish Environmental
Services Association, Scottish Environment Protection Agency and Community
Recycling Network Scotland. For more information visit www.wasteawarescotland.org.uk |