Women's Environmental Network
Real Nappy Schemes -
Promoting Waste Prevention Through Partnership

This index has been compiled with the generous co-operation of the many organisations involved in real nappy partnerships. WEN would like to thank everyone who participated in its creation. The information published has been provided by the 'partnerships' and there are not yet any national standard methods for information gathering and calculations. Publication here does not imply endorsement by WEN of any particular methodology.

If you are actively promoting real nappies in partnership with another organisation and would like your scheme to be included in our index please e-mail nappies@wen.org.uk

 Funded by

Suffolk Real Nappy Campaigns - Changing Times & Getting to the Bottom of Waste

Areas Served Suffolk
Type of Scheme Cash Incentive
Start Year 2002
End Year Ongoing
New Real Nappy Users 400
No. of Temporary Jobs None
No. of Permanent Jobs None
Waste Prevented No Information Yet 

Money Saved on Expenditure No Information Yet

Money Saved on Disposal No Information Yet


Partners

Ipswich Real Nappy Network Contact: Rachel Turner Tel: 0870 246 1693 Email: info@ipswichrealnappynetwork.org.uk

Ipswich Credit Union

Ipswich Real Nappy Network

Suffolk County Council


Notes

Funding:

Changing Times – Suffolk County Council

Ipswich Real Nappy Network - £12,000 from Suffolk Environment Trust (landfill tax credits), The Naturesave Trust, county and local councils, Ipswich Lions.

Aims:

  • Reduce nappy waste sent to landfill and at source

  • Increase awareness, education, visibility and choice of real nappy products to parents, adults and children with incontinence, women (sanpro)

  • Increase use of real nappies by Suffolk residents, childcare providers and hospitals

  • Increase support given to parents by healthcare professionals

  • Encourage and support Suffolk based retailers and businesses to stock and manufacture real nappies to increase accessibility

  • Encourage childcare providers to adopt real nappy policies

  • Encourage the use of more sustainable waste management practices by reducing, reusing and recycling

  • Increase the amount/weight of material being reused (washable nappies) and recycled through second hand nappy exchanges, loan and trial kits, laundry services, retailers.
Objective Impacts:
  • Reduction in Local Authority spending on waste disposal in Suffolk:
  • - The Ipswich Real Nappy Network has saved local councils over £45,000 in landfill tax credits and disposal costs

  • Reduction of household waste in Suffolk:
  • - The Ipswich Real Nappy Network has diverted over 1200 tonnes of nappy waste from landfill in the Ipswich area.
Scheme History:

A small group of parents concerned about the environment and the future of their children and grandchildren set up the Ipswich Real Nappy Network (IRNN) at the end of 2002 with the objective of reducing waste, recycling and reusing. Grants were secured from Suffolk County Council, Viridor through Land Fill Tax Credits and the NatureSave Trust.

Changing Times – set up in April 2002 in response to waste targets set by the government and pressure from parents and
real nappy retailers.

Scheme:

The Changing Times incentive scheme is run by Suffolk County Council and promoted, in the Ipswich area, by the IRNN. Parents are offered £30 cash back on purchases of cloth nappies or use of a nappy laundry service. The Ipswich Credit Union, working in partnership with the County Council and IRNN, provides a cloth nappy savings scheme for parents to spread the cost of their nappy purchases.

Promotion:
  • Poster Campaigns

  • Newsletters

  • Baby Fayres

  • Leaflet distribution - to health professionals, Clinics and Surgeries, Day Care Nurseries, Local children & baby retailers,
    Libraries, Registry Offices, Hospitals and Baby Changing rooms

  • Networking - and participation with Voluntary sector organisations such as Volunteer Bureaux, Council for Voluntary Services, Suffolk Association for Voluntary Organisations (SAVO) and Suffolk Acre by giving presentations, attending meetings and submitting articles for newsletters

  • Websites
    www.ipswichrealnappynetwork.org.uk
    www.suffolkrecycling.org.uk
Scheme Monitoring:
  • Waste stream audit comparisons - to calculate tonnage diverted

  • Statistics collated on - Events attended, participation rates, where attendees live, trial kits borrowed, nappies sold, events held, calls to 0870 number, web site hits, membership, incentive scheme take-up, information packs sent out

  • Evaluation - surveys, questionnaires, feedback questionnaires for retailers and parents

  • Number of retailers and laundry services and creation of new employment opportunities

  • Number of volunteers recruited and jobs created

  • Setting standards and quality accreditation.
Achievements:

Ipswich Real Nappy Network - April 2003 to September 2004

Waste diverted = 1,200 tonnes

Savings to local councils = £42,500

Awareness raising events
:

Baby Fayre 2004 = 600 attendees, 15 nappy retailers/laundries

Monthly Nappuccinos = 40 adults, 40 children at each event

These figures have been calculated from statistics collected from monitoring systems.

Benefits of the Scheme for partners involved:
  • Increase in retailers and work at home mums
    November 2002 – 4 retailers in Ipswich area
    September 2004 – 20 + retailers in Ipswich area plus a WAHM nappy manufacturer

  • Increase in uptake of the Changing Times Suffolk County Council incentive scheme

  • Waste disposal cost savings by local and county council

  • Increase in number of Ipswich Credit Union members especially families

  • Increase in the amount of money families save by using real nappies and buying from the IRNN’s second hand nappy exchange and budget nappies and covers

  • Increase in the number of babies using real nappies

  • Increase in awareness of real nappies by midwives and health visitors

  • Increase in the number of childcare providers adopting real nappies
    November 2002 – 1 nursery using cloth full time
    September 2004 – 6 nurseries using cloth full time in the Ipswich area

  • Increase in volunteering opportunities and employment
    November 2002 – 6 committee volunteers
    September 2004 – 25 volunteers, 1 part-time staff (Coordinator)

  • Chair of IRNN receives Mayors unsung Heroes Award
    June 2004 – An award was presented to Rachel Turner by the Mayor of Ipswich for outstanding work for the community.

  • Runner-up National Community Recycling Awards Newcomer of the Year
    May 2004 - Sponsored by Marks & Spencer and Resource Publishing and run by the CRN.
Environmental Impact:

Both Suffolk County Council and the Ipswich Real Nappy Network have environmental policies.

Practical examples are:
Recycled paper used for promotional literature
Fair Trade or Organic food used for refreshments
Re-use envelopes – re address labels printed
Second hand nappy exchange set up to reuse and recycle nappies
Use public transport and car share where possible.

Future Plans:

To set up a Suffolk wide Real Nappy Network built on the success of the Ipswich Real Nappy Network. £116,000 support for the project has been received from CRED with match funding currently being sought.

Through partnership with voluntary (Suffolk ACRE, SAVO and ICVS), private (nappy retailers) and public (local and health authorities, NHS Trusts) sectors and overseen by a community focussed steering group, the volunteer led network will support regional branches making it accessible locally to parents and disadvantaged groups and create new skills and employment.

Future plans also include opening a shop and drop-in centre in Ipswich for parents to feed (bottle and breast) and change their baby in relaxing and peaceful surroundings. Light refreshments will be available and literature and advice displayed on washable nappies, baby care and related subjects. The shop, staffed by volunteers, will sell new and second hand nappies and hire out shelf space to local retailers and WAHMs to provide a range of nappy products and support local businesses.

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