| The Edinburgh Real
Nappy Project
|
| Areas Served City
of Edinburgh |
| Type of Scheme
Cash Incentive/Trial |
| Start Year
2003 |
| End Year 2005 |
| New Real Nappy Users
No
information yet |
| No.
of Temporary Jobs
1 |
| No. of Permanent
Jobs 0 |
| Waste Prevented
No
information yet |
|
Money Saved on
Expenditure
No
information yet
|
| Money
Saved on Disposal
No information yet |
Partners
LEEP Recycling Contact: Joanna Friedli Tel: 0131
538 7960 Email: jfrieldi@leep.org.uk
City of Edinburgh
Council
Edinburgh Real Nappy Network
LEEP Recycling
|
Notes
Funding:
Landfill Tax Credit distributed by the EEP Grants Scheme; New Opportunities
Lottery Fund distributed by Fresh Futures.
Scheme history:
The Edinburgh Real Nappy Network joined with LEEP Recycling to apply for
funding for a cloth nappy incentive scheme. Funding was secured in April
2003 and a part time project officer was employed in September 2003. The
incentive scheme officially launched on 30th March 2004.
Scheme:
Parents have an option of applying for a free trial nappy pack or a cash-back
incentive of £30 which can be used against the purchase of reusable
nappies or against registering with the local nappy laundry. Parents must
have a baby in nappies or be expecting a baby. Applicants must reside
within the City of Edinburgh.
Promotion:
The marketing and promotion plan includes mailing details to surgeries,
health visitors, midwives, National Childbirth Trust and other relevant
community centres. Demonstrations will be given to relevant community
groups and ante-natal classes. Displays of real nappies will be on show
in various nurseries and community centres. The scheme is to be promoted
to midwives and health visitors through a series of information/training
sessions.
Evaluation:
Participants' data is logged. We also monitor how the applicant heard
of the scheme so we can monitor the success of our promotional activity.
A questionnaire will be issued to each applicant six months and one year
after they apply for an incentive. This will monitor whether parents found
the scheme useful whether they use reusable nappies and ona part time/full
time basis etc.
Future plans:
This project has funding until Sept 2005 whereupon an application for
future funding will be made. The first year involves the setting up and
smooth running of the scheme and working with the local health board to
ensure that reusable nappies are promoted to parents as much as possible.
Other plans are to work on reusable nappy policies at hospitals, nurseries
and City of Edinburgh Council.
|